People go into business to
achieve personal goals
ˇ
The first step in creating our future is to
design it
ˇ
Personal goals provide the motivational drivers
ˇ
We are the masters of our own destiny
ˇ
Contribution is more important than effort
ˇ
Our key responsibility is contribution to
society
ˇ
We must live, and develop ways to enable others
to live, in a sustainable manner
ˇ
Business managers should focus on the activities
that make the most difference to them in the
long run (ie the Pareto Principal)
ˇ
Measurement supports us to identify key
attention areas
ˇ
For most owner operated businesses support with
business management will act as enormous
leverage on overall business returns
ˇ
We should play to our strengths
ˇ
We should be responsible for pushing boundaries
of business management so we can share our
learnings with others in business
ˇ
Because something is generally accepted wisdom
doesn’t necessarily make it correct
ˇ
Our work with a particular client is most
effective when based on a full understanding of
what will make the most difference to that
client
ˇ
Returns from business are both financial and non
financial.
ˇ
Continued development and education brings
rewards far in excess of the effort devoted
ˇ
Delivering value in excess of what we agreed
provides an even greater reward to us than to
the client
